The First Click
Daily Click-through · Fri 23 Oct 2026
must-read stories · Weekdays · Edition 32

Companies are exploring the use of AI to replace engineering teams, but this approach overlooks the complexity and nuances of software development, which require human expertise and understanding of AI limitations.

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TECHNOLOGY

Nvidia's Huang: Don't mention the AI-pocalypse

Nvidia's Jensen Huang has dismissed AI extinction predictions, arguing that AI creates jobs and increases productivity, and that past technological advancements have consistently replaced some roles with new ones. He cited the creation of new jobs in construction and infrastructure work. Huang also stated that AI helps humans explore new options and possibilities.

Editor's noteNvidia's AI optimism is a hedge, not a guarantee. Huang's pitch for AI as a job creator relies on a narrow definition of productivity. Watch whether Nvidia's own workforce expands, not just its customer base, as the company scales its AI ambitions.

Your Next Customer Might Be An Agent. Here’s How To Build Your Brand For Both Humans And AI.

Brands must adapt to sell to both humans and AI agents, who make purchasing decisions based on different criteria. To succeed, brands need to balance human-centric marketing with machine-readable content, creating a distinct voice that works for both audiences.

MARKETING & DESIGN

Apple Music's new logo was shaped by Fred Again and a bath of mineral oil

Apple Music has rebranded with a new logo created by Fred Again and TBWA eative Arts Lab. The logo features a unique design based on sound waves, produced by a transducer in mineral oil, and a custom typeface.

Editor's noteApple's new logo is a gimmick, not a revolution. The process of creating it, involving sound waves and mineral oil, was months of trial and error, and the result is a logo that's more novelty than innovation. Watch whether the new design holds up to the scrutiny of everyday use, rather than just being a clever marketing stunt.

What in the Name of Preservation Is Happening With Frank Lloyd Wright’s Sturges House?

Frank Lloyd Wright's Sturges House in Los Angeles is on a preservation watchlist due to concerns over its condition and potential 'demolition by neglect'. The owners, a nonprofit foundation, deny neglect claims, citing significant investment in the property.

Softville Brings Art, Design, and Dessert to NYC’s Lower East Side

A new art and design space, Softville, has opened in New York City's Lower East Side, featuring a rotating art collection and next-level desserts. The space is a collaboration between Studio Jeremyville and Gelato Messina. It is housed in a historic building.

ADVERTISING & PR

Creator content shapes AI product recommendations

AI product recommendations are informed by creator content, including product reviews and firsthand experiences, which provide timely and relevant information to consumers. This content helps shape what products are recommended, influencing consumer confidence and purchase decisions. Marketers value trusted creator content for its importance in product discovery.

Target’s holiday push stresses affordability, exclusives and an AI assistant

Target is launching a holiday season campaign with over 8,000 new gifts, including many under $5, and a digital tool to help shoppers find affordable items and build wishlists. The retailer is also introducing an AI-powered assistant to aid in gift-finding. The campaign focuses on affordability and exclusives.

Editor's noteTarget's holiday push is a hedge against price sensitivity, not a bet on exclusives. The focus on under-$5 items and an AI assistant suggests the retailer is prioritizing affordability over unique offerings. Watch whether the AI's recommendations skew towards cheaper options, as that would confirm Target's strategy is driven by price, not prestige.

ChatGPT sends less than 1% of Google’s traffic

ChatGPT accounted for 0.62% of Google's organic search traffic, with referrals from other LLMs increasing this to 0.73%. Google still drives significantly more traffic, but ChatGPT visitors have a higher conversion rate than Google organic visitors.

HUMAN RESOURCES

Helping AI Understand The Business: A Data Leader’s Guide To Technology & Innovation Forum East

Data leaders can attend Technology & Innovation Forum East to learn about AI readiness, knowledge graphs, and platform strategy in seven sessions. The forum focuses on business impact and scaling AI successfully. Sessions cover key foundations for AI adoption.

Predictions 2027: New Products Will Fill Gaps As AI Reshapes Insurance

New insurance products will emerge in 2027 to address changing customer needs and emerging risks, driven by AI and parametric coverage. Longevity-focused policies will also become more prominent. Emerging technologies will reshape the industry.

Former Tesla HR leader: ‘AI is our moment’

Valerie Capers Workman, former Tesla HR leader, says AI has thrust HR back into a strategic role, requiring them to own areas such as AI fluency, performance management, ethics, and tech stack evaluation.

Australia Sends 100 Million Le Snaks In Foreign Aid To France

Australia has sent 100 million Le Snaks to France as foreign aid, in a move aimed at repairing the country's relationship with the French government, following recent tensions over submarine contracts.

PUBLIC POLICY

The Ancient and Honorable Art of AI Hallucination

A University of Chicago law professor's response to a 2015 article was fabricated by Google's AI Gemini, which provided a title, summary, and citation for a non-existent publication. The AI's response was based on a non-existent follow-up piece. The professor had not actually replied to the original article.

Trump Cancels Planned Livestream Of Jon Ossoff’s Execution

US President Donald Trump has cancelled a planned livestream of the execution of Senator Jon Ossoff, citing it as a deterrent for Democrats. The execution is still set to proceed, but without live broadcast.

Weird Cleveland Browns Fan Has No Children On Team

A Cleveland Browns fan was seen at a game without any family members on the team, prompting confusion and alarm among spectators who questioned his motives for attending the game. He claimed to be a season ticket holder. His actions were met with bewilderment.

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